New version of leading CCM software puts customer experience at the forefront
GMC Software, the award-winning leader in Customer Communications Management (CCM), announced today the general availability of GMC Inspire R11
(Release 11). The enriched version of GMC Inspire, created by the
world’s largest dedicated CCM development team, includes more than 500
new enhancements and 25 major new features. Twenty months in the making,
GMC Inspire R11 incorporates industry firsts developed in response to
the cross-industry need for a solution that enables business-wide
collaboration, visibility throughout the customer journey, and the
ability to take immediate action to improve the customer experience.
Among the many new enhancements,
GMC Inspire R11 contains the first-ever cloud-based Customer Experience
(CX)/CCM collaboration tool, the first CCM solution to offer integrated
customer journey mapping technology, and the first mobile software
development kit (SDK) to deliver customer communications as a mobile
- GMC Inspire R11’s cloud-based CX/CCM collaboration tool
allows for social commenting on every cloud application, which helps
keep the lines of communication open throughout the asset development
and delivery process. This level of collaboration was developed to help
enterprises, and the service providers that serve them, maintain brand
integrity throughout the customer journey; provide customer service
representatives with relevant upsell and cross-sell opportunities; and
accelerate changes and approvals to documents within pre-set limits,
without IT involvement.
- GMC Inspire R11’s integrated Customer Journey Mapping, which was included in Gartner’s June 2016 Market Guide for Customer Journey Analytics,
is a cloud-based solution that makes it easy to connect to any
third-party tools and data sources. The technology breaks down the silos
between communication projects managed by different teams and serves as
a powerful decision-making tool, allowing CX and marketing executives
to review and take action to improve their organization’s entire
portfolio of CCM assets through a single web interface.
- The solution’s SDK, GMC Inspire Mobile Advantage,
makes it possible to create a responsive, interactive and regulatory
compliant mobile experience with little reliance upon IT or external
“The new features and enhancements in GMC Inspire R11 address
the momentous shift in the marketplace and in the CCM industry as a
whole,” said Tamir Sigal, CMO, GMC Software. “Today everyone within an
organization is being held responsible for creating the most positive
customer experience possible. R11 enables stakeholders throughout the
organization to take part in the process of CX transformation.”
GMC Inspire R11 will be generally available on February 7, 2017.
Click here to learn more.