IMCD to distribute BioAktive products in China
IMCD to promote OMEGA POWER Range of oils for use in cosmetics and personal care in addition to BioAktive’s range of natural based ingredients
SINGAPORE (Monday, 13 February 2012) IMCD Group, a leading international company in sales, marketing and distribution of speciality chemicals and food ingredients, has been appointed as an exclusive distributor for BioAktive Specialty Products in China.
As an exclusive distributor and agent, IMCD will represent BioAktive’s range of natural active ingredients in the mainland China market. IMCD China, with a strong domestic sales team in cosmetics and personal care, will be leading the promotion of BioAktive products in China.
BioAktive’s Omega Power range, a range of natural, cold pressed and refined seed oils, with
an extremely high content in Omega Fatty Acids are the main highlights of BioAktive’s
promotion in China. The Omega Power range is unique in the market for its sources and for its
versatility in a range of applications for specialty skin care products and will differentiate both
BioAKtive and IMCD China in the marketplace.
The Omega Power Range is rich in omega acids, nourishing for the skin and body. Using
nutrients such as omega-3 fatty acids for the promotion of skin health and treatment of skin
disorders is a novel concept. These bioactive fatty acids have a high safety profile and could
potentially be used as an adjuvant or alternative to traditional therapy.
“We have been seeking the right partner to penetrate the China market for some time,” says
Mr Solomon Matzner, Managing Director of BioAktive. “We are confident that IMCD’s team
has the experience and knowledge we are looking for.”
China is becoming a more attractive area in the cosmetics space and IMCD and BioAktive see
an opportunity for its range of natural products in the market. China, in addition to being a large
manufacturing centre for cosmetics for the international market, has a large and growing
domestic personal care and cosmetics market.
“IMCD’s appointment by BioAktive underpins our reputation as a highly transparent partner with strength and experience of our management and sales team in the markets like China. IMCD continues with its goal to be a preferred distributor for the leading suppliers of speciality
products in the Asia-Pacific region,” says Mr. Eugen Rothermel, Managing Director, IMCD
China.
IMCD and BioAktive believe that the market in China for natural based ingredients is large and growing rapidly, as the domestic consumer becomes more mature and health conscious and
the global trend towards, natural, chemical free products continues to expand in the Chinese
market.
IMCD has been active in China for 16 years now and currently covers the following market
sectors: coatings, plastics, pharmaceuticals, personal care, food and nutrition.
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IMCD will be exhibiting at PCHI China 2012, at booth No. E27. PCHI takes place in
Shanghai, China from 27 to 29 February 2012.
About IMCD Group
IMCD Group B.V. is a leading company in sales, marketing and distribution of specialty chemicals and food ingredients. With a network of offices and warehouses located in Europe, Asia-Pacific and Africa, IMCD provides its partners with optimum tailored solutions for multi territory distribution management. Headquartered in Rotterdam, The Netherlands, IMCD has a turnover of € 1.1 billion and employs about 1100 professionals in 35 countries who provide best in class expertise for major global producers.
For more information about IMCD Group, please visit www.imcdgroup.com or contact:
Marina Kaptein, Communications Manager
T: +31 10 290 86 22, E: marina.kaptein@imcdgroup.com
Jessie Chee, Account Executive
T: +65 6551 5427, E: jchee@golinharris.com
About BioAktive Specialty Products
BioAktive is a developer and supplier of specialty natural ingredients and compounds for the cosmetics and personal care industries. Headquartered in Hong Kong, and with operations offices in China and Germany, BioAktive supplies ingredients globally to our distribution partners in Asia, Europe and North America.
Working together with our customers and distribution partners, BioAktive has a constantly evolving range of products and concepts focused on natural sources and functionality. Our products should be ideal as ingredients for their functionality, but natural enough to be used on their own. For more information, please visit: www.bio-aktive.com
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