In Cosmetics New York and Suppliers Day Long Beach: Coatex reveals new concepts to the American market

In line with the latest trends, Coatex, a world leader specialist of rheology, has designed the Rheostyl™ line, a range of rheology modifiers combining three key properties: suspension power, clarity and aesthetic flow. Rheostyl™ 85 L, the lastly born grade dedicated to the low pH cleansing products, will be showcased in new concepts of formulas. Let’s discover a palette of formulations with inspiring textures at Integrity Ingredients booths.

Rheostyl™ 85 L is a cutting-edge technology to formulate crystal clear products with suspended beads and elegant flow at low pH. So far, the available technologies have forced the formulators to make concessions. With Rheostyl™ 85 L, the combination of the three must have properties, transparency, beads suspension and viscosity efficiency can be reached easily in standard surfactant chassis as well as in sulfate-free formulas of low pH cleansing products.

In addition, Rheostyl™ 85 L is globally approved and very easy to formulate with a single-step neutralization process allowing a reduction of the manufacturing time and cost.

These sensorial inspiring concepts are waiting for you at the Integrity Ingredients booths. Coatex Sales and Technical representative welcomes you for technical discussions and exchanges.

Coatex designs and produces rheology additives for aqueous formulations and water-borne processes. With Innovation for Sustainable Development as a core strategy, Coatex is developing high performance additives to serve a wide variety of applications, such as Water-borne Paints & Coatings, Paper Coatings, Minerals Processing, Construction, Homecare and Water Treatment. With production sites in France, the Netherlands, USA, China and in Brazil, Coatex employs more than 450 people.

Coatex is a subsidiary of the ARKEMA group, France’s leading chemicals producer.



 Fabienne DROUEL

Tel: +33 4 72 08 20 42


For more information, please visit Coatex’s website: