Pack format opens up news opportunities

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The adoption of the 4oz and 4.5oz custom-moulded multilayer PP cups for a newly-installed packing line for Yummy Organics baby food from Initiative Foods will enable the company to develop the growing e-commerce market for its products.  Equally important, the packs’ integrity and resistance to breakage provide important consumer safety benefits, while the multilayer barrier technology preserves the freshness and quality of the product over a long shelf-life.  The ability of the cups to be nested during storage and transportation also offers important logistics benefits.

 

The packs are thermoformed in PP/EVOH/PP, are retortable and can be hot-filled, delivering an extended ambient shelf-life.  The cups are produced at Bebo Bouxwiller and the lids at Bebo Plastik.  The project was co-ordinated by the sales team at Bramlage Morgantown USA, who supply the products to US distributor TricorBraun, with whom the Bramlage Morgantown already has a strong working partnership.

 

The deal demonstrates how inter-divisional co-operation and capabilities within the Group can be leveraged to provide customised packaging solutions in line with individual customer requirements.  Conversion from glass to plastic in key markets such as baby foods is becoming more prevalent both to support e-commerce trade opportunities and provide enhanced consumer convenience and safety.

 

 

 

SALES/READER ENQUIRIES:

Bebo Plastik

Tel: +49 4761 8600

E-mail: sales@rpc-bebo.com

 

Bebo Bouxwiller

Tel: +33 3 88 71 78 00

E-mail: contact@rpc-tedeco-gizeh.com

 

Bramlage Morgantown

Tel: +1 610 286 0805

E-mail: sales@wiko-usa.com

 

EDITORIAL ENQUIRIES:                                                       

Nielsen McAllister Public Relations Limited                       

Tel: +44 (0) 1332 293939                             

E-Mail: info@nmpr.co.uk